Nathan Schroder wins at Altpick Awards

Nathan Schroder won 3rd place in the photography series category for 2009 ALTPICK Awards. The series is a fashion story titled "ritual."

To see more - visit http://altpick.com/awards/2009/view.php?W=j&id=1207

Andreas Smetana article in 'Campaign Brief'

"He's one of Australia's busiest advertising photographers, but Andreas Smetana was suprised and humbled to find himself nominated alongside some of the world's top photographers as one of the eight finalists for International Photographer of the Year at the 2009 Lucie Awards." - click here to read the article

-Campaign Brief November/December 2009

Electric Art Creates Toyota Brand Campaign

Electric Art joined forces with UK based typographer, iLoveDust, to realize Saatchi & Saatchi LA’s important brand repositioning campaign for Toyota in the US. Creatively working together, 3D typography was constructed from various materials appropriate to the copy and the brand. “Efficiency” was rendered from a gas pump and hose, “Dependability” was rendered from jumper leads, “Safety” was rendered from air bags, “Longevity” was rendered from stone, “Precision” was rendered from hi tech specialized tools, and “Innovation” was rendered from circuit boards. Electric Art worked with Creative Director Ryan Jacobs, Art Director Joshua Gilman, Art Director Michael Gurman, Account Executive Cody Ryder, Art Producer Cindy Rowe, Print Producer Lisa Stevens, Print Producer Rachel Dallas-Nobel, Typography 'ilovedust', Pre-press Primary Color, and Outdoor Printer Metromedia Technologies.

To see more - click here

New Work from Sullivan & Lane

Be on the lookout this month for the spooky Miller Lite campaign photographed and illustrated by Sullivan and Lane. They worked with agency Arc Worldwide with Art Director Luke Felton, Art Buyer Jason Passant.

To see more - click here

The Clik Group - NEW WEBSITE

Check it out @ www.theclikgroup.com

Electric Art Creates Burlington Coat Factory - Baby Depot Campaign

Cramer - Krasselt in Chicago delivered a challenging brief (for their client, Burlington Baby Depot) to Electric Art- create a realistic yet non-threatening world where a pregnant woman is besieged by choices. All had to look totally realistic, yet not resemble any known brand too closely. EA became involved from the very beginning of the project, as each space required a look and lighting that was conducive to the product but hung together as a campaign. Initially EA roughed out the space using 3d figures and rough particle system indications of the objects involved, so that perspective, camera angle for talent, size and amount of objects could be determined. Once this was determined, whole sets of baby car seats,baby cribs had to be designed and modelled by EA with a multi-staged approval process attached to it. Once approved, the objects were placed using massive particle systems with varying degrees of randomness for realism and natural motion, then rendered into place. A lengthy and tedious retouching process then followed, with lots of individual placement and alteration of objects placed in each scene.

To see more - click here

Electric Art Creates Crystal Cruises Campaign

CGI and retouching company Electric Art created a photographic ad campaign for Crystal Cruises 20th Anniversary. Electric Art photographed hundreds of captures of champaign, champaign bottles, drips and pours and comped them together to create the Crystal Cruises logo. The company worked with M&C Saatchi LA, with art director Sean Ohlenkamp and art buyer Jennifer Sellers.

To see more - click here